YU/ME. limited edition2021-12-01T17:03:32+01:00






Capsule, Design, PR, Sustainability

Project Description

YU/ME. limited edition

Caps for women

Project Description

Searching for a baseball cap that perfectly fits a petite woman’s head, founder Julia Kiefer launched the label YU/ME in 2020. The Munich-based designer set herself the goal of creating casual, modern headwear for women that not only looks good, but also fits the average woman’s head. With its first limited edition YU/ME welcomes the new Spring/Summer 22 season and once again proves its fine sense for creativity. With the idea of upcycling, the caps are designed with luxurious add-ons from leftover fabrics of famous design houses like Chanel, Dior and Dolce & Gabbana. In precisely, detailed handwork, the styles are sewn by a Munich theater and costume designer. By combining different materials with their typical design features, high quality cotton and precise embroidered stitching, YU/ME. caps are a favorite add-on to upgrade our everyday look.