Hi Homegirl, nice to meet you!

We are delighted to welcome HOMEGIRL STORE to the Sweet Communication family. The Store showcases a curated selection of modern and feminine apparel and accessories from Scandinavian brands. Founder Medo Diet provides a welcoming and empowering shopping experience, creating a community hub for like-minded individuals. Through various events, workshops, and her podcast, HOMEGIRLS & FRIENDS, Medo and her team foster a space for genuine connection and place a strong emphasis on friendly and honest customer service, ensuring that every visitor feels both welcomed and confident. In her podcast, Medo engages with inspiring personalities to discuss the future of local retail, career paths, and the stories behind HOMEGIRL STORE. Leveraging her extensive experience and network within the German fashion market, Medo is also launching HOMEGIRL AGENCY, dedicated to positioning emerging brands in German multi-brand stores. For the Spring/Summer 2025 season, the agency is proud to announce its inaugural collaboration with Copenhagen-based brand Silfen.