GORE-TEX INFINIUM™ for Carhartt WIP2021-04-08T12:02:01+02:00

Date:

2021

Client:

Gore-Tex

Categories:

Branding, Collaboration, Design, Products

Project Description

GORE-TEX INFINIUM™ for Carhartt WIP

Carhartt WIP’s mens collection utilizes GORE-TEX INFINIUM™ technology.

Project Description

For its Spring/Summer 2021 men’s collection, Carhartt WIP has once again utilized GORE-TEX INFINIUM™ technology, to create two jackets and a corresponding five panel cap. The first jacket is based on the brand’s iconic Active Jacket style, swapping its typical canvas fabric for GORE-TEX INFINIUM™ – a breathable fabric which offers its wearer protection against wind, rain showers, and snow. The second outerwear piece offers the same technical qualities, but is based on a classic four-pocket mountain parka. Both styles feature 3M reflective detailing, in the form of a sleeve panel, a specialized Carhartt WIP label, and GORE-TEX INFINIUM™ branding on the rear. There is also a keen attention to detail, realized in the form of taped seam construction and two-way waterproof zips. The same fabric and reflective print details have also been applied to an unstructured five panel cap, available in both an olive green ‘moor’ and black colorway. The accompanying images were shot by Paris-based photographer Alex Pires.