10 YEARS OF HELIUM2022-09-28T14:28:58+02:00

Date:

2022

Client:

Peak Performance

Categories:

Anniversary, Celebration, PR, Products

Project Description

10 YEARS OF HELIUM

Iconic Helium range celebrates its 10-year anniversary.

Project Description

This year, Peak Performance’s iconic Helium jacket celebrates its 10th anniversary. The iconic Helium line, known through its unique quilted pattern, was introduced to the range in 2012 and has been an integral part of every collection since then. In addition to its distinctive design, the jacket is a true all-rounder: easily packable, wind- and water-repellent in all weather conditions and can be worn individually as a mid-layer as well as under a shell — both in nature and casually in the city. The down filling, which comes from responsible sources and is traceable via the Track My Down® program, ensures warmth and comfort even in cold winter temperatures. The light weight, which ranges from 240 to 320 grams per jacket depending on the size, makes it easy to take anywhere. For this year’s Fall/Winter 22/23 season, all styles in the Helium family have been reworked with  new recycled fabric, while maintaining durability for harsh weather conditions. In addition, more products have been added to the line such as a Helium Down Coat, Helium Utility Hood Jacket as well as accessories like slipper, hats and gloves.